Get 20% off this month when you try our services!
A RITUAL RECOGNISED - A CATEGORY DEFINED
THE DRINKS BUILT FOR THE MOMENT
NECK-IT™ transforms a globally practised nightlife ritual into a scalable monetisable beverage category.
When The Crowd Chants...
Revellers Neck-It™ Together
Bells Ring.
A Ritual Recognised - A Category Defined
THIS GLOBAL RITUAL ALREADY EXISTS & WE CREATED THE DRINKS FOR IT
We’ve taken a ritual that already exists worldwide — and turned it into a beverage category.
The crowd shares the NECK-IT™ moments on their socials; FB, Insta, Snap, Tik-Tok, X etc
CHANT IT - NECK-IT™ - RING IT
The Three-Step Ritual:
- CHANT IT - When the crowd chants...
- NECK-IT™ - Revellers NECK-IT™ together
- RING IT - Bells Rings
NECK-IT™ is engineered around that ritual.
The chant and ritual are globally recognised. The drinks were created for just that moment.
Multi-Format Beverage Architecture
NECK-IT™ is designed as a platform brand spanning:
Alcoholic and Non-Alcoholic Health Drinks
Energy
Clean Energy
Party
Functional Beverages
Boost
Hydration
Wellness
Recovery
Full product architecture rolling out across multiple formats.